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unbiased Purple Mattress Review & Ratings [why trust]

Based on 94 Consumer Experiences Gathered From 21 sources

March 21, 2017

What You Need To Know

THE GOOD: Unique polymer-grid comfort layer • no-fee, convenient return policy.

THE BAD: Heavy yet below average in height, length, width • one model / firmness available • too firm for some • "C" company rating.

THE MATTRESS: The mattress (made in USA) consists of purple-colored polymer material over polyurethane support foam. The mattress comes compressed / vacuum sealed, expanding when opened.

THE COMPETITION: Low- to mid-priced beds especially foam & memory foam beds. Compare Purple to other brands in the mattress comparison.

THE RETAILER: onpurple.com (See buying a mattress online: what to know.)


Purple Mattress Ratings
Purple Company Ratings
Key Comparisons
Purple Firmness Analysis
Person Size and Sleep Position Suitability
Purple Specifications Analysis

Purple Mattress Ratings

The ratings – based on 90+ consumer reviews gathered using an unbiased, accurate methodology – show how the Purple mattress compares to the average mattress.

Owner satisfaction B The Purple mattress has 79% owner satisfaction. Learn more.
Durability / longevity B- Given the newness of the mattress to the market, long-term durability data is limited. Mattresses with similar support / base layer specs tend to perform at least fair (6+ year average lifespan). More.
Affordable B- Prices are $700-$1300 depending on size, not including a foundation. Value is somewhat undermined by the fact that stretchy sheets are recommended which on average cost $115. More.
Support B About 4% of owners (1 in 25) report inadequate support (not including edge support).
Less (back) pain B While about 14% of owners (1 in 7) report reduced (back) pain, about 8% (1 in 13) report new pain since sleeping on their Purple mattress. This is somewhat better than the average mattress and similar to main competitors. (See mattresses and pain relief for general analysis.)
Minimizes pressure points B In regard to minimizing pressure points and conforming properly to the curves of one's body, Purple performs well for most but not all people.
Easy to get on / off C- The mattress is 9.5 inches – significantly thinner than the average mattress (11 inches). This can make getting on and off the mattress more difficult.
Easy to move on B The mattress tends to provide low to moderate resistance to movement, namely the changing of positions. In other words, the sleeper tends to not sink far into the mattress nor be enveloped by it.
Motion isolation B+ The Purple mattress largely prevents movement from disturbing another person on the bed but may not eliminate disturbance. Best results are achieved using stretchy sheets.
Edge support D+ Like most foam-based beds, support near the edge may be inadequate for sleeping or sitting especially for larger people. A small number of owners report falling off the bed.
No initial off gassing B About 6% of owners (1 in 17) report a significant initial odor. It does not, however, tend to be overpowering and long lasting. (General analysis: mattress off gassing.)
No sleeping hot B- Significant and bothersome heat retention is reported by about 5% of owners (1 in 20). More.
Good for sex B- The Purple mattress has some bounce, at least more bounce than a memory foam mattress but often less bounce than a spring mattress. Its lower than average height may be an issue for some. (See mattresses and sex for general analysis).
Tall person friendly D+ Those over 6-foot 3-inches especially may notice that the mattress is at least an inch smaller than the standard mattress as their feet may at least partially hang over the bed.
Sheets fit properly C- Due to the mattress being somewhat smaller sized, a significant number of owners report that their sheets don't stay taunt resulting in a rumpled look and feel. (A sheet holder may remedy this problem.)
Pleasant surface texture C- The top layer of the mattress is not smooth but has a grid-like or waffle-like feel. About 7% of owners (1 in 17) say that this is initially bothersome and takes getting used to.
No noise A Like other foam-based mattresses, Purple is silent.
No topper needed B Purple performs better than both the average mattress and its main competitors overall on this issue. More.
Fast break in C- Break-in tends to be longer than average for people under 150 lbs. Most owners report the mattress breaking in within two weeks.
Easy to maintain C- The mattress is one sided and no flip. Head-to-foot rotation on occasion may be necessary to prevent and minimize sagging / wear. Doing so may require more than one person given its weight.
Easy to lift, handle, move D Weight is 70-140 lbs depending on size which is 15% heavier than the average mattress. There are no handles, and the mattress – like most foam-based beds – is often considered floppy and unwieldy.

Purple Company Ratings

The ratings below – based on consumer experiences and the evaluation of Sleep Like The Dead – show how Purple compares to the average mattress manufacturer.

Warranty coverage C Purple provides a 10-year non-prorated warranty – similar in terms to main competitors. (See mattress warranties: what you should know.)
Return policy A Purple provides a 100-day, no-fee, 100%-money-back trial period. No preparation for return shipment is necessary, and a courier (if available in your area) removes the mattress from your home to be recycled or donated. There is no minimum amount of time the mattress must be kept before being eligible for return.
Customer service B Customer service is regarded by consumers to be above average but not flawless. Extended wait times are possible by phone, and unlike much of their main competition, no live chat is available on their website.
Marketing accuracy D Marketing accuracy is not a strength of Purple. Sleep Like The Dead has identified several questionable claims.
Access to customer reviews B At its website, Purple allows filterable and easy access on the mattress page to all customer reviews posted there, including those that are negative. Such access, however, is not available on the "Reviews" page.
Integrity of customer reviews C- Customer ratings in total on Purple's website are about 16% higher than customer ratings in total at independent sources.
Specs disclosed A By openly disclosing specifications, a company allows consumers to know what they are paying for and helps them to comparison shop.
Specs accurate C- Purple says their mattress is about a half-inch smaller in length and width than a standard mattress. About 15% of owners report, however, that the mattress appears to be more than a half-inch smaller.
Time in business D The Purple mattress has been on the market since January 2016. Buying from a newer, less established brand comes with increased risk because the kinks that come with creating a new mattress and operating a new business have likely not been worked out.
BBB rating A Purple currently has an A rating with the Better Business Bureau. The company has had 15 complaints filed against it, a number well higher than that of most of its main competitors.
SLTD rating C SLTD (Sleep Like The Dead) company rating for Purple is determined by averaging the above company ratings.

Marketing Accuracy

Sleep Like The Dead has identified several questionable Purple marketing claims.

1. Purple's main claim is that their mattress is "no pressure" – a phrase used mainly to convey that the mattress has "no pressure points." While the Purple mattress does appear to perform better on this issue than the average mattress, about 11% of owners (1 in 9) nevertheless report excessive firmness or pressure (beyond break-in and often when using the recommended sheets).

2. The company claims that the mattress provides "perfect spinal alignment." About 8% of owners (1 in 13), however, report new back / neck pain (beyond break-in and often when using the recommended sheets) which possibly suggests poor spinal alignment for these people.

3. The company claims that their mattress is "temperature neutral" and "does not sleep hot" but "perfect." About 5% of owners (1 in 20), however, report an uncomfortable amount of heat retention at least some of the time. And about 1% of owners report sleeping too cold.

4. The company claims that their mattress is "built for every body" – meaning that whatever your size the Purple mattress will suit you. About 25% of people, however, who weigh less than 130 pounds find the mattress excessively firm and or pain-causing (beyond break-in and often when using the recommended sheets).

5. The company claims that "Purple never develops a body indent." This may possibly be true for the polymer used in the top layer, but it is not true for the mattress overall. The underlying support foam will, like all foam, lose resiliency and possibly sag / indent with wear and age. Indeed, at least 4% of owners have reported noticeable body impressions and or noticeable loss of support since purchasing the mattress in 2016.

6. The company says that "competitor beds at retail range from $3,000 to $5,000." The main justification for this claim appears to be that the polymer used in the mattress has several patents. But the number of patents that a mattress may or may not have is often not a large determiner of its price. Furthermore, the Purple mattress is likely most comparable to foam mattresses which overall have similar feel, owner satisfaction, benefits, dimensions, and base-layer(s) construction. The average queen-sized foam mattress is priced about $920 – lower than that of Purple ($1000).

Key Comparisons

"Main Competition" in the charts refers to mattresses that compared to Purple have mostly similar feel, prices, owner satisfaction, benefits, dimensions, base-layer(s) construction, and return policies.

Owner Satisfaction

The Purple mattress has 79% owner satisfaction. This rate is similar to that of its main competition overall (80%) and better than the rate of all mattresses overall (73%).

purple comparison chart

Owner satisfaction is higher for men. This appears to be due mostly to the fact that women are more likely to not weigh enough (under 130 pounds) to exert the pressure needed for the bed to conform properly to their bodies. To a much lesser extent, it appears to be due to women having more heat issues with the mattress.

purple comparison chart

Learn how owner satisfaction is determined.

Durability / longevity

Given the newness of the Purple mattress to the market, data for long-term durability is limited. Mattresses with similar support / base layer specs tend to perform at least fair (6+ year average lifespan).

purple mattress longevity compare
* partial estimate


Purple is less expensive than the average mattress but is priced slightly higher than mattresses with similar dimensions, support-layer(s) construction, cover material, benefits, owner satisfaction, and company ratings.

purple price compare

Topper Usage

About 3% of Purple owners – especially side sleepers – add a topper to the mattress to lessen firmness and create acceptable comfort.

About an additional 4% of Purple owners would like to add a topper to improve comfort but do not because they regard doing so as negating the bed's top layer – this layer being a main reason they purchased the mattress. These owners, as a result, often return the mattress or move it to a spare room unaltered.

Even considering this factor, however, Purple still performs better than both the average mattress and its main competitors overall on this issue.

purple topper need compare

Heat Retention

About 5% of owners report bothersome heat retention – a rate lower than that of the average mattress but similar to that of Purple's main competitors. Women are more likely to report a heat problem than men. (General analysis: mattresses and sleeping hot.)

purple mattress heat trap compare

SLTD (Sleep Like The Dead) Company Rating

Purple performs worse than all mattress companies overall and its main competitors overall based on warranty coverage, customer service, return policy, access to customer reviews, integrity of customer reviews, time in business, marketing accuracy, specifications disclosure, and BBB ratings.

purple sltd rating chart

Purple Firmness Analysis

Owner experience data suggests that the Purple mattress is medium-firm on average (after the break in period). More precisely, on a 1 to 10 scale with 1 being very soft and 10 being very firm, Purple on average is regarded as a 6.5.

casper firmness comparison

Purple's level of firmness suits most but not all owners. Beyond the break-in period, about 9% of owners (1 in 11) find the mattress to be too firm, and about 4% (1 in 25) find it to be too soft. About an additional 13% (1 in 8) find the firmness to be acceptable but not ideal.

purple mattress firmness breakdown

Person Size and Sleep Position Suitability For Purple Mattress

The table below evaluates the Purple mattress for person size and sleep position. It shows what is often true for Purple owners; your own personal evaluation may differ. See the mattress firmness guide for details based on your specific body type. And people of below- and above-average size, see the mattress guide for large and small people.

  Average-Sized People
(130-230 lbs)
Large People
(230+ lbs)*
Small People
(under 130 lbs)
Back Sleep Friendly B+ B C+
Side Sleep Friendly B B- C-
Stomach Sleep Friendly B- C+ C

* partial estimate

Average-Sized People

Purple is suited for most people of average size (130-230 pounds). Back sleepers have the highest satisfaction. About 10% of average-sized side sleepers report excessive firmness (beyond break-in) resulting in discomfort. Average-sized side sleepers most likely to report excessive firmness often have a body mass index under 21 or distinctively broad shoulders and / or hips in relation to the rest of their body.

Large People

Owner experience data for people 230+ pounds is limited and mixed. But it appears that most large people report at least acceptable support and comfort. "Bottoming out" especially when sitting on the bed is possible.

Small People

About 25% of people under 130 pounds report excessive firmness / pressure and or back pain. These problems, according to them, are likely due to not weighing enough to exert the pressure needed for the mattress to adequately conform to their body. Those with a body mass index under 21 appear most likely to report excessive firmness and back pain.

Purple Mattress Specifications Analysis

The following discusses the construction of Purple, its thickness and its weight.

Top Layer

The top layer consists of 2 inches of a dense polymer material molded into a grid pattern. The use of this material is unique to the Purple mattress; competitors often use a type of polyurethane foam or latex.

It should also be noted that main competitors use at least a 3.5-inch top layer or comfort layer(s). But it appears that the thinner top layer of the Purple mattress provides much of the cushion of these thicker tops due to its high density and grid pattern.

purple comfort layer compare

Middle / Base Layer

The transition or top base layer consists of 3.25 inches of 1.8 lb/ft density polyurethane foam. The bottom base layer consists of 4 inches of 2.0 lb/ft density polyurethane foam. The densities of these two foams combined is slightly higher than the base layer(s) densities of both foam-based mattresses overall and Purple's main competition overall.

In general, higher density foam used in the base layer(s) is a durability / longevity strength as softening and loss of support are often less likely to occur with the use of such foam.

purple  base density compare


Purple mattress weight is 70 to 140 pounds depending on size which is 15% heavier than the average mattress, 25% heavier than Purple's main competition overall, and about 40% heavier than the average 9.5-inch mattress. A heavy mattress has the advantage of staying in place on its base but the disadvantage of being difficult to move, lift and handle.

purple mattress weight compare

Overall Thickness

Even though Purple is heavier than the average mattress, it is thinner. A mattress under 10-inches thick can be too low for easily getting on and off for some people, especially people of above-average height; a high-profile foundation can help raise the overall height of the bed. A mattress under 10-inches thick also has a higher potential to "bottom out" especially for larger people.

purple mattress thickness compare

About our unbiased Purple mattress Bed review and research

Ratings are based on 94 consumer reviews. Learn more about our research methodology and why you can trust our mattress reviews.


– One model / firmness is available which on average is described by owners as medium-firm. Consumers seeking a definitively soft or definitively firm mattress likely need to look elsewhere.

– Purple does for most owners perform significantly better than the average mattress in regard to minimizing pressure points and conforming properly to the curves of one's body.

– Purple provides a 100-day, no-fee, 100%-money-back trial period. No preparation for return shipment is necessary, and a courier removes the mattress from your home.

– The mattress comes compressed and vacuum sealed, expanding when opened.

At Amazon: A Top-Rated Low-Priced Memory Foam Mattress

SLEEP PRODUCT RESEARCH: Mattress ReviewsMattress Topper ReviewsPillow ReviewsBed Sheet ReviewsWhite Noise Machine ReviewsSleeping Pill ReviewsSleep Hygiene Products

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